Bittens Addiction | Certified/licensed SUGAR® specialists
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Certified/licensed SUGAR® specialists

Why do SUGAR®?

SUGAR® stands for Sugar Use General Assessment Recording. We also use this acronym to remind ourselves that SUGAR® stands for “Sweet & starchy, Ultra-processed, Grain-based foods.


SUGAR® is a diagnostic tool, a structured interview that examines patients’/clients’ relationships to sugar/flour/processed foods.

SUGAR® is the only diagnostic tool for “food addiction”, but there are many screening tools (UNCOPE S, Yalescale, and others).


The instrument is based on diagnostic criteria for harmful use and addiction to mind-altering drugs described in WHO’s ICD-10 (International Classification of Diseases and health-related problems) and APA’s (American Psychiatric Association) DSM-5 (Diagnostic and Statistical Manual of Mental Disorders).


SUGAR® will help you to know if your brain has developed an addiction to these foods or if you have harmful use, the reason this is very important is that treatment methods are different for these two conditions.


Only certified SUGAR® practitioners are authorized to use the instrument. To become eligible, a certification/licensing education is required.

Bitten Jonsson and Börje Dahl

Here is a list of SUGAR® certified/licensed specialists worldwide:

Cheryl Poulin, SUGAR® certified/licensed

SUGAR® licensed and certified by Bitten Jonsson, author, trainer, and lecturer.
iPEC Certified Professional Coach, CPC
iPEC Certified Energy Leadership Index Master Practitioner, ELI-MP
Completed LCHF/Ketogenic Nutrition and Treatment – Nutrition Network
Completed Addictive Eating – Nutrition Network

Picture of Cheryl Poulin

Lotta Malmberg, SUGAR® certified/licensed, addiction specialist, psychotherapist

SUGAR® licensed and certified by Bitten Jonsson, clinical CBT/DBT psychotherapist in private practice for the past 20+ years, behavioral scientist, addiction specialist. INFACT school certified food addiction professional, February 2022. SUGAR® licensed/certified, September 2022. Starting a sugar addiction recovery program in Gozo, Malta, November 2022. Not a fan of titles or post-nominal letters.

Charlotte Schön Poulsen, SUGAR® certified/licensed, Alcohol and Drug Therapist


Addiction therapist with a focus on food addiction. SUGAR® licensed and certified by Bitten Jonsson, author, trainer, and lecturer. Since 2016, I have operated the treatment home LevaSockerfri (sugarfree living) in Linköping together with Frida Sandin. Since 2022, together with Jessica Eibladh and Frida, we also operate the education company Know Addiction Academy, which has taken over the baton after Bitten Jonsson and educates HMA in Swedish for sugar/food addiction specialists.

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Image of Frida Sandin

Frida Sandin, SUGAR® certified/licensed, public health scientist and HMA therapist.

SUGAR® licensed and certified by Bitten Jonsson, author, trainer, and lecturer. Since 2016, together with Charlotte Schön Poulsen, I operate the treatment home Leva Sockerfri (sugarfree living) in Linköping. Since 2022, together with Jessica Eibladh and Charlotte I also run the educational company Know Addiction Academy, which has taken over the baton after Bitten Jonsson and trains Swedish Holistic Addiction Medicine, sugar/food addiction specialists

Annica Strandberg-Schmidt, SUGAR® certified/licensed, HMA®️ certified addiction specialist


Addiction specialist, HMA® certified and SUGAR® certified/licensed by Bitten Jonsson. Author, instructor in Conscious Breathing, certified in Relapse Prevention Therapy by Cenaps Corporation and has a YouTube channel where you can find inspiration and knowledge. Annica is a tutor in Bitten Jonsson’s SUGAR training.

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Picture of Wendy Moore

Wendy Moore, SUGAR® certified/licensed

After a successful career as a music teacher and a professional musician, I am a certified food addiction counselor. I advocate for and practice a ketogenic lifestyle and am the founder and lead of Keto-Retreats in Ontario, Canada.


I have trained as a personal trainer and I have also enjoyed many years as a recreational triathlete, kayaker, and Master’s swimmer.


My personal experience with addiction and adhering to a keto/low carbohydrate and sugar-abstinent food plan has been key to helping me to achieve optimal wellness and has enabled me to empathize with others, successfully helping them with their health journeys.

Tia Reid, SUGAR® certified/licensed, CDM, CFPP, MHP


Director of Nutritional Services at Memorial Hospital, Chester, Illinois; LCHF/keto nutrition coach; accreditation through Society of Metabolic Health Practitioners; SUGAR certified/licensed

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Picutre of Amber Wentworth

Amber Wentworth, SUGAR® certified/licensed, NTP

Nutritional Therapy Practitioner, Low Carb/Keto/Carnivore Nutrition and Life Coach; SUGAR certified/licensed; Certified Master Life Coach; Certified keto/carnivore coach; Certified Advanced Cognitive Behavior Therapy practitioner; Certified Mindfulness Coach; and Precision Nutrition certified.

Anna Fruehling, SUGAR® certified/licensed


Anna Fruehling is a recovering addict with 32 years clean. When she realized sugar acts as the gateway drug, priming the brain for all other addictions, a light bulb went off! It is her purpose and privilege to help others recover fully from all outlets of the deadly disease of addiction.

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Dave Wolfe, SUGAR® certified/licensed


Dave Wolfe Is a recovering addict who detoxed from sugar, grains, and 25 years of ADHD meds… and this from a former artisan bread baker and registered dietitian!

Judy Wolfe, SUGAR® certified/licensed


Judy ‘No Matter What’ Wolfe is a low-bottom, high-maintenance food addict, and a person of more (no amount is enough). Her passion is to help peeps like her, recover from sugar/processed food & volume addiction.

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Jayn Steele, SUGAR® certified/licensed


I was labeled as ‘having an eating disorder’ for 30+ years. I tried many treatment programs – all emphasized ‘moderation of all foods’ – including residential in-patient and outpatient programs, psychotherapy, and psychiatry (anti-depressants and other medications).


When I saw my problem was addiction – I FINALLY found a recovery protocol that worked.

Sanna Åbonde, SUGAR® certified/licensed, HMA – Holistic Medicine for Addiction counselor, Recovery coach & Body Consciousness practitioner


I noticed early in life (3 1/2 years) that I loved sugar, and that I didn’t eat like others, I stole, hid, sneaked, and had a hard time focusing on anything other than when I was going to eat sugar again.


I have always ”known” that something was wrong with me and that my willpower was not enough, as I saw in others.


The right fuel mix for my brain paired with tools to deal with the addictionbrain became my way to recovery.

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Picture of Melanie Martin

Melanie Martin, mBANT DipION FdSc. SMHP, CNHC. SUGAR® certified/licensed


I’m a nutritional therapist and coach and my passion is providing you with the tools to free yourself from years of dieting, feelings of failure, self-loathing, shame and confusion over why you just can’t do this moderation thing that everyone talks about!


Addiction to certain types of food is the piece of the puzzle that is missing for so many of us and the SUGAR tool is a powerful way to see if this is what underlies your struggles.


There is no one solution to finding freedom and peace around the choices we make many times a day about what to eat and drink.  It is different for every single one of us, so I use my knowledge of nutrition science alongside compassionate coaching to guide you towards your own best solution.

Monica Boyer is a certified ketogenic lifestyle coach, SUGAR® certified/licensed


Monica Boyer is a certified ketogenic lifestyle coach who has lost over 120 lbs living the ketogenic life and kept it off for nearly 4 years. She is also a certified life coach. Monica is a wife, a mom to four children, and a zookeeper to the family critter zoo!

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Image of Shelly Hutson

Shelly Hutson, certified/licensed SUGAR® and HMA®️ professional, Integrative Nutrition Wellness Recovery Coach


Hi, I’m Shelly – emotional eating expert, licensed sugar interviewer, integrative nutrition recovery coach, and living proof that you can conquer food addiction, once and for all.

Rachel Murray, BScN, RN, dōTERRA® Wellness Advocate, Registered Holistic Nutritionist™, SUGAR® certified & licensed


Hi, my name is Rachel Murray, and I’m a sugar and carb addict just like you!

Since my early teens, I quietly struggled with my health. It started with what I now refer to as restriction, but at that time, had I sought treatment, I would have been labeled as anorexic.

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Shun Foreman, SUGAR® certified/licensed


I believe wholeheartedly that food addiction is real. My passion is to bring sugar awareness to communities of color through understanding how historical and present-day injuries impact health. I understand that everyone may not be able to live a sugar-free lifestyle, so I use history and health to motivate them to make the best food choices.

Barbara Chiles, SUGAR® certified/licensed


Barbara is certified and licensed in the diagnostic assessment tool SUGAR®, is a Nutrition Network Advisor, and is a member of The Society of Metabolic Health Practitioners.  She has a Bachelor of Social Work from the University of Texas.

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Image of Jennifer Waters-Blockert

Jennifer Waters-Blockert, SUGAR® certified/licensed, HMA – Holistic Medicine for Addiction counselor, Psychosynthesis therapist


Jennifer started her journey of recovery in 2001 when she got into treatment for sugar addiction. Learning from Bitten Jonsson that her eating disorder was in fact a coping strategy for sugar addiction. She did turn around her life, removing the alcoholic foods such as sugar/flour and prioritizing her recovery. It gave her the freedom and the life she always wanted.

Zippi Livneh, RN, FAC, SUGAR® certified/licensed


Zippi Livneh, registered nurse, SUGAR® licensed and INFACT EU certified food addiction counselor, is the creator of the program GPS 2 Sugar Free©. She has a bachelor’s in nursing and a master’s in business administration from Haifa University.

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Sara Azizi, MSc Pharm, SUGAR certified, Ayurvedic lifestyle consultant, Soon-to-be yoga teacher


I’m a licensed and certified pharmacist. I also have knowledge about Ayurveda (traditional Indian medicine) and yoga. My aim is to use the best of modern medicine/science and combine it with all the wisdom from ancient medicine and cultures. I think a holistic approach is a must and the only way we as human beings can be well and thrive.

Annabeth Hall, SUGAR®-certified/licensed, behavioral scientist, HAM training in progress.


Coach and responsible for the mental part of the company and the training/nutrition program 16 Weeks Of Hell. Many years of experience in therapy aimed at people with alcohol, drug and gambling addictions and their relatives. Long experience as manager of operations focused on addiction problems.

Picture of Annabeth Hall